SeiSensi by Caterina

SeiSensi is a premium skincare line founded by Swiss beauty studio owner Caterina Ramundo. While the product branding had already been established prior to this project, the next strategic step was to elevate and mature the visual identity of the beauty studio itself. As part of this transition, Caterina Nail & Style evolved into SeiSensi by Caterina.Using the existing product branding as a foundation, I developed a cohesive luxury brand experience for Caterina’s wellness oasis—one that translates the quality, care, and craftsmanship of the treatments and services into a refined studio identity. The existing wordmark was enhanced with a subtitle and a distinctive logo symbol to strengthen recognition and consistency across all touchpoints.A clear, user-centered website structure guides clients intuitively to the right services while subtly telling Caterina’s personal story, creating trust and emotional connection.